Straight answers to the questions we hear most.
What CEOs ask first, and what CTOs and CFOs ask after. More detail on thenetwork,pricing and Trust Center pages.
The basics
What is Dating API?
Dating API is a white label dating platform and app infrastructure from High Intent Media. We rebuild established dating apps on our platform, ship them as their next update and run everything underneath: members, matching, messaging, moderation, ID and age checks, payments and releases. Partners keep their brand and their subscription revenue, and can connect to a shared network of real members if they want to.
Do we lose control of our product?
No. You own the brand, the design, the features, the prices and the roadmap. Nothing ships without your sign-off. We run what sits underneath.
Can we keep our own developers?
Yes. Many partners keep a small product team building on the API, and let us run the rest. Or we build the app for you. Or a mix of both.
Switching
Will our members notice the switch?
Only that the app got better. They tap Update like any other release. Their account, photos, matches, messages and subscription are all there, and nobody signs up again.
Members and the network
Can we use your members as well as your technology?
Yes. That’s what makes Dating API different. Plug into the shared network of millions of real members on day one, use it to backfill quiet areas behind your own members, or not at all.
Will our members be mixed with other apps?
Only if you want them to be. In private mode your members only ever see each other, in their own ring-fenced data space. With backfill they see each other first. You can set it by country, age band or brand, and change it any time.
Money and risk
How much does it cost?
A fixed monthly fee per active member and per paying member, lower at volume, with no revenue share. Your cost review gives you a fixed quote. See pricing.
What if you go out of business?
Your data is exportable any time, source code escrow is available on request, and our contract includes 90 days of run-off. You would never get a two-day notice from us.
Ask someone who has run a dating app.
A person replies within one working day.